Spark

Incentives and performance tracking for FMCG teams.

Spark replaces fragmented reporting and slow reward cycles with a platform built for real-time performance visibility and incentive execution. Designed for FMCG campaigns, it connects sales data, validation workflows, and reward fulfilment in one system — helping global brand teams drive frontline behaviour with more speed, transparency, and control.

Spark Preview
Highlights

R3 Million Disbursed

Processed and distributed more than R3 million in direct rewards to outlet staff based on validated performance.

600,000 Verified Draft Pours

Tracked and verified over 600,000 draft pour events with full transparency for brand and campaign stakeholders.

ETL Orchestration

Unified API feeds, sales data, and manual uploads into a single operational source of truth for campaign performance.

Role-Based Intelligence

Delivered real-time dashboards tailored to different stakeholders — from frontline participants tracking rewards to managers monitoring campaign performance and ROI.

Services Applied
Discovery

Workshops and consulting to identify pain points, operational friction, and delivery opportunities.

UI/UX Design

Design of end-to-end experiences across management consoles and mobile applications.

Principal Architecture

Translation of product vision into a technical roadmap for scalable, production-ready delivery.

Lead Development

End-to-end engineering of bespoke functionality shaped around venture-specific requirements.

System Operations

Ongoing infrastructure management, technical support, and proactive technical debt mitigation.

GTM Advisory

Advisory and execution support for launch planning, rollout, and live operational transition.

Visual Identity

Development of product brand foundations including logo, colour system, typography, and interface direction.

Data Residency & Regional Deployment

Engineering of data residency and sovereign-ready frameworks for international regulatory compliance.

Security & Compliance

Implementation of enterprise-grade security controls aligned to operational and industry requirements.

Built With
Dragon

Multi-tenant backend foundation with modular, reusable services for complex organisational structures, permissions, and secure data isolation.

Hydra

Cross-platform frontend framework using a shared codebase and standardised component system for rapid, consistent delivery across web and mobile.

Raven

CI/CD orchestration layer automating app build, testing, release workflows, and global distribution.

Rune

Localisation and regionalisation engine enabling automated language, content, and interface adaptation across markets.

Used By
TaxonomyCo
Airshot
Spar
Heineken